Dialpad call attribution for every lead your firm answers
A number for every office, every Local Services Ads listing, every campaign, all ringing into Dialpad. By the time the lead reached your CRM, the number they dialed was gone. Lexidesk brings it back on every call, so each lead lands tagged with where it came from.
CRM record
- Dialed(828) 555-0142
- OfficeAsheville
- DepartmentNew client intake
- LeadQualified · Priority 8
How it works
Three steps. Fully automatic. No manual work required.
- Step 1
The caller dials one of your Dialpad numbers
From your website, a Local Services Ads listing, an office sign, or a mailer. Dialpad routes the call to the right department and forwards it to Lexidesk, which answers and runs intake.
- Step 2
Lexidesk recovers the dialed number
After the call, Lexidesk finds the call in Dialpad and reads the number the caller originally dialed and the department it reached, even when the call was forwarded or waited in a queue on the way.
- Step 3
The lead lands with its origin
The dialed number and department go onto the conversation and into your CRM record with the summary, qualification, and priority score. Your CRM maps the number to the office or campaign, and the lead source is filled without anyone typing it.
What this means for your firm
With Lexidesk AI Intake you can keep using Dialpad exactly as you do today.
No lead arrives without a source
The number they dialed and the department they reached travel with the intake summary into your CRM. The lead source field is filled on arrival.
Your Dialpad numbers become tracking numbers
Use the numbers you already own for offices, listings, and campaigns. Add a number in Dialpad when you add a placement. You do not need a separate call-tracking subscription for this.
Nothing changes in Dialpad
Keep your departments, call queues, forwarding rules, and recordings. Lexidesk reads the call after it ends and changes nothing in your phone system.
Offline placements you can measure
Billboards, mailers, radio, and referral partners each get a Dialpad number. The lead that dialed it arrives in the CRM with that campaign attached.
Setup in minutes
Connect once, then every conversation syncs automatically.
How to connect
- 1Create a Dialpad API key under a company administrator
- 2Paste it into the Dialpad card in your Lexidesk agent's Integrations tab
- 3Confirm the Dialpad account Lexidesk found is your firm's
What appears in Dialpad
- Conversation origin
- The number the caller dialed and the Dialpad department it reached, shown on every matched conversation in Lexidesk.
- CRM lead source
- The dialed number goes into your CRM with the intake summary, qualification, and priority score. Map numbers to offices or campaigns in your CRM once, and every lead is sorted on arrival.
- Nothing sent to Dialpad
- Lexidesk reads from Dialpad and writes nothing back. Your call flows, departments, and recordings stay as they are.
Dialpad call tracking for law firms, without a second phone system
Lexidesk is an AI intake and receptionist system for law firms. It answers phone calls and website chats 24/7, qualifies each lead against your criteria, books consultations, and syncs a structured summary into your CRM. The Dialpad integration solves a gap that forwarding creates: when Dialpad passes a call to Lexidesk, the number the caller dialed is replaced by the forwarding line. Lexidesk reads the original call in Dialpad after intake and restores the dialed number and the department it reached.
For a firm with a Dialpad number per office, per Google Local Services Ads listing, or per campaign, that number is the lead source. Lexidesk sends it into HubSpot, Clio Grow, Lawmatics, HighLevel, or a custom webhook with the intake summary, qualification, and priority score. Your CRM groups numbers into sources once, and every lead after that is attributed on arrival. Marketing stops entering sources by hand, and office-level reporting stops depending on who remembered to ask "how did you hear about us".
Dialpad tells you which number was dialed. CallRail tells you which ad, keyword, or web session led to the call. Firms that run paid search alongside offline placements connect both to Lexidesk and get one CRM record with the full path, from the first click or the dialed number to the qualified lead and the booked consultation.
Frequently Asked Questions
Does Lexidesk change how Dialpad routes my calls?
No. Your departments, call queues, and forwarding rules stay as they are. Dialpad forwards the call to Lexidesk the way it does today. Lexidesk reads the call record after the call ends and writes nothing back to Dialpad.
What reaches my CRM from Dialpad?
The number the caller dialed and the Dialpad department it reached, as fields on the same record that carries the intake summary, qualification, and priority score. Map each number to an office or campaign in your CRM once, and every later lead is sorted on arrival.
Do I need to buy new numbers?
No. Use the Dialpad numbers you already have for offices and departments. When you add a placement, such as a new Local Services Ads listing or a mailer, add a number in Dialpad and point it at the same call flow.
Does it work when calls are forwarded or go through a call queue?
Yes. Forwarding replaces the dialed number with the forwarding line, which is why the source used to get lost. Lexidesk reads the original call in Dialpad and recovers the number the caller dialed and the department they reached.
Do I still need CallRail if I have Dialpad?
They answer different questions. Dialpad tells you which of your numbers was dialed. CallRail tells you which ad, keyword, or web session led to the call. Firms that run paid search often use both; firms that mainly track offices, listings, and offline placements often use Dialpad alone.
Which CRMs receive the Dialpad data?
Every Lexidesk integration: HubSpot, Clio Grow, Clio Manage, Lawmatics, HighLevel, Actionstep, Assembly Neos, and custom webhooks for Zapier, Make, and n8n.
Didn't find what you're looking for? Email us at hello@lexidesk.ai
See how Lexidesk works for your firm
Book a 30-minute demo and see every lead arrive with the number it dialed.